News - London
2012 Olympics branding film and epilepsy
6 June 2007
On 4 June 2007, the organisers of the London
2012 Olympics unveiled the new logo for
the Games. An associated short promotional
film showed images of sport in London with
moving, flickering, brightly-coloured patterns
throughout, culminating with footage of
a diver plunging into a pool of animated
ripples. The release of this film was quickly
followed by reports that it had triggered
seizures in some people with epilepsy (see
the statement
released by Epilepsy Action) and the film
was withdrawn.
Photosensitive epilepsy
Photosensitive epilepsy is a rare form of
epilepsy which affects about 5% of people
with the condition. This is about 23,000
people in the UK.
For people with photosensitive epilepsy,
a flashing or flickering light can trigger
a seizure. A rate of flicker of between
5 and 30 times a second is the most usual
frequency range that causes problems, though
some people are sensitive to slower or faster
flashes.
The intensity and colour of the flash,
and whether it occupies all the visual field
or not, also affect the likelihood of the
flicker to trigger seizures. Sometimes visual
patterns (checks, stripes) can have the
same effect in some people, particularly
if the patterns are moving.
If you do not have epilepsy, flashing lights
cannot cause a seizure. Prolonged exposure
to flashing light will not cause you to
develop epilepsy. A single flash of light
can't cause a seizure.
Mysterious condition
Photosensitive epilepsy is a form of reflex
epilepsy, where seizures are caused by specific
triggers, in contrast to most forms of epilepsy
where seizures are not predictable. Photosensitivity
is associated with a number of epilepsy
syndromes and seizure types. Similar syndromes
also occur in some animal species.
Photosensitive epilepsy is more common
in children and young people than it is
in older adults, and affects more girls
than boys. It tends to run in families.
Despite much research, precisely why certain
patterns, colours and intensities of light
falling on the retina of the eye can stimulate
epileptiform discharges in some people's
brains is not understood.
Televisions and computer screens
Older computer and television screens (of
the traditional, cathode ray tube type,
rather than flat screen) may cause seizures
because of the flickering of the display.
A study
published last year found that modern computer
screens of this type flicker too fast to
cause seizures. Displays that use LCD or
flat-screen technology do not have this
inherent flicker because the technology
behind them is different. Using a smaller
screen also reduces the likelihood of triggering
a seizure.
Some television programmes and computer
software (particularly games) contain light
or image patterns that can trigger seizures.
People with epilepsy using this material
can reduce their chances of having a seizure
by making sure they don't sit too close
to the screen but instead more than 2m away.
Putting a light above the screen, watching
in a lit room, and taking a 10 minute break
every hour are also good strategies.
In the UK, Ofcom
has developed a set of guidelines which
set
out which patterns of flashing lights are
acceptable and which should not be broadcast.
These guidelines are however not binding.
London 2012 branding film
The flickering "snakes" visible
throughout the film probably do not take
up enough of the screen to cause a problem
for many people with photosensitive epilepsy,
unless they are also particularly sensitive
to the colours or patterns that appear.
The static logo itself is also unlikely
to cause many people problems. The animated
ripples in the pool at the end of the branding
film, however, take up the whole of the
screen, use bright contrasting colours and
move across the screen. This animation could
provoke seizures in people with photosensitive
epilepsy.
Leigh Slocombe of Epilepsy Research UK
said "I find it incredible that this
piece of animation for the 2012 Olympics
was approved, especially given that there
are specific Ofcom guidelines on the broadcasting
of patterns of flashing lights because of
the problems that they can cause for people
with photosensitive epilepsy."